Half Serious
Case Study
HalfSerious worked with Dubb to obtain higher email engagement, increased conversion rates, and stronger competitive differentiation.
Challenges
HalfSerious is a skunkworks partner to some of the world’s most interesting innovators. The firm works with its clients to generate new products and solve tough problems with creativity and empathy. As the firm took on its work during Covid-19, it needed a better way to communicate with a remote team. Being in such a service-based business, HalfSerious needed its team to keep completing stellar work—even if the team wasn’t simultaneously collaborating in the same room.
Solutions
By becoming a Dubb user, HalfSerious was able to leverage a wealth of digital tools to better collaborate in a remote-first world. The firm could continue completing outstanding work—even if they were located in different cities. Some of Dubb’s features that HalfSerious leveraged include the following:
- Video emails: Video email can be an especially powerful tool, as it lets you use the power of video when communicating asynchronously. Using video emails, the HalfSerious team was able to more effectively communicate as it was completing its daily work.
- LinkedIn engagement: Using Dubb’s powerful LinkedIn integration, HalfSerious and other Dubb users can easily create and distribute video content on the world’s largest professional network.
- Weekly messages: Dubb’s internal communication tools let HalfSerious and other Dubb clients easily send internal messages to each other.
- Podcast booking: Through Dubb video landing pages, the HalfSerious team could easily book podcast guests and build brand awareness within its industry.
Results
HalfSerious was able to use Dubb’s tools and features to grow and scale its business. The entire HalfSerious team was better able to communicate during difficult times. But not only that, HalfSerious used Dubb’s tools to obtain higher email engagement and higher conversion rates. Through things like Dubb video landing pages and a wealth of calls to action, the HalfSerious team continued to reach its business goals.