You create email templates with AI by describing the email you want in plain language, adding your logo and brand colors, and optionally showing an example design for inspiration. It builds a finished, reusable layout in seconds, replacing drag-and-drop editing. Review the result, check every link, add the required footer for marketing email, and send a test before using it with leads, prospects or a newsletter.
If you have ever spent hours building a template for your emails, or watched someone on your team do it, this one is for you. The old way meant installing a template, clicking the pencil icon and working in a what-you-see-is-what-you-get editor: dragging, dropping, clicking and typing until it finally looked right.
Now Dubb Studio and Dubb Agent are connected, so you can skip all of that. One conversation, one request: "Create an email template for New Year and upload it to my Dubb account." That is it.
What Is an AI Email Template Builder?
An AI email template builder is a design tool that generates a complete, reusable layout, including header, body, images, buttons and footer, from a plain-language description instead of manual drag-and-drop editing. You describe the purpose, the brand and the style, and the AI produces a template you can reuse for future sends.
In Dubb, the agent does the building and saves the template straight into your Dubb account, where it is ready for your video emails, campaigns and automations. You can type the request or say it out loud, and you can hand the agent a screenshot of a design you like as a starting point.
What is on this page
- The old way vs the AI way
- How to create an email template with AI, step by step
- Example prompts for common email templates
- Using a template you admire as inspiration
- What every marketing email template needs
- Creating hundreds of email templates at once
- Dubb Agent, Stripo, Mailchimp and Beefree compared
- Common mistakes with AI email templates
- Proof: why this actually works
- Frequently asked questions
- Spend your time on the message, not the layout
The Old Way vs the AI Way to Build Email Templates
Here is what changes when the agent does the building.
| Step | Drag-and-drop editor | With the agent |
|---|---|---|
| Start | Pick a template from a library and click the pencil to edit it. | Describe the email you want in one sentence. |
| Design | Drag blocks, resize images, adjust spacing by hand. | Show an example you like and say what to change. |
| Brand | Upload the logo, find your hex codes, restyle each block. | Give the logo and colors once in the request. |
| Copy | Type every headline, paragraph and button label. | The agent drafts it; you edit what needs your voice. |
| Save | Name it and save it to your account. | The agent uploads it to your Dubb account. |
| Time | Often hours for a polished template. | Seconds for a first version, plus your review. |
How to Create an Email Template With AI, Step by Step
This is the workflow I use, and it works whether the email is a holiday greeting or a monthly newsletter.
- Decide the job of the email. A New Year message, a welcome for new leads, a follow-up for prospects or a newsletter. One template per job.
- Capture your inspiration. If you have seen a design you like, use the Dubb Capture browser extension to grab the full template, then paste it into the agent. Our guide to annotating screenshots for AI shows how to mark up exactly what you want kept or changed.
- Give it your brand. Your logo, your colors, your website and your tone. Say "use this logo" and attach it.
- Ask for the template, by typing or by voice. Say what it is for, what to borrow from the example and where it should go: "upload it to my Dubb account."
- Review it in Dubb. Open the template, read every word, click every link and send yourself a test on desktop and on your phone.
- Put it to work. Use it for one-to-one video emails, campaigns and automations. Our post on building email templates in Dubb covers where saved templates show up and how to edit them by hand.
Here is the kind of request I make, word for word:
That is the whole job. The agent builds the layout, writes a first draft of the copy and saves it. The part you still own is the review.
Example Prompts for Common Email Templates
Start from one of these and swap in your details.
| Template | Prompt to start from | Make sure it has |
|---|---|---|
| New Year or holiday greeting | "Create a warm New Year template for past clients with my logo and a short video thumbnail at the top." | A personal line from you, not only a graphic. |
| New lead welcome | "Create a welcome template for new leads that introduces me, links to my calendar and has one clear button." | One call to action and your contact details. |
| Prospect follow-up | "Create a simple follow-up template for prospects with space for a personal video and a reply-to-me button." | Room for a personal video and a short, human message. |
| Monthly newsletter | "Create a newsletter template with a header, three short story sections and a footer, in my brand colors." | A repeatable structure you can refill each month. |
| Event or webinar invite | "Create an invitation template with the date, time, a register button and a short agenda." | Date, time zone and a working registration link. |
If you send a newsletter, our guide to the real estate newsletter covers what to put inside it once the template exists.
How to Use a Template You Admire as Inspiration
Here is an experiment I recommend. Find a template that you or someone else spent a long time building, one you would love to have. Capture the full thing, give it to the agent and say: "Here is my example. Make it my own, with my logo and my brand."
The key words are "make it my own." Borrow the structure, such as a single column, a strong header image or one big button. Do not borrow another company's logo, photos, product names or written copy. Your template should look like your business, inspired by a layout you liked, not a copy of someone else's email.
What Every Marketing Email Template Needs
An AI-built template still has to follow the same rules as any other marketing email. In the United States, the FTC's CAN-SPAM compliance guide sets out the basics, and it makes no exception for business-to-business email:
- Honest sender details. Your "From" and "Reply-To" must identify you.
- A subject line that matches the content.
- Clear identification as an advertisement when the message is promotional.
- A valid physical postal address in the footer.
- A clear way to opt out, honored within 10 business days.
Build the footer into the template once, so every email made from it carries the address and opt-out automatically. Other countries have their own consent rules, so check the rules where your recipients live.
A few design basics matter just as much:
- Single column, readable on a phone. Many emails are read on a phone, so ask for a layout that stacks cleanly.
- Real text, not text inside images. Some inboxes block images by default, so the message should still make sense without them.
- Alt text on every image, especially the logo and the video thumbnail.
- One main button with words that say what happens, such as "Watch the video" or "Book a time."
If emails land in spam, the template is rarely the whole story. Our guide to email deliverability tools covers domain setup and list hygiene.
Creating Hundreds of Email Templates at Once
This is where it gets interesting. If you need hundreds or even thousands of templates, one for each industry you serve, each stage of your pipeline, each location or each language, the agent can produce them at a pace no team of people could. It is not only faster. It makes projects possible that simply did not happen before because nobody had the hours.
The rule I follow at scale is the same one I follow for a single template: human intelligence on top of artificial intelligence. Agree the structure first, approve one master template, then let the agent produce the variations, and spot-check a sample from every batch before anything is sent. If you want help planning a project like this, our team can help you set it up.
To send templates automatically when someone fills in a form or reaches a pipeline stage, see our walkthrough of video email automations in Dubb.
Dubb Agent, Stripo, Mailchimp and Beefree Compared
Several tools now use AI for email design. They differ in how much of the layout the AI actually builds.
| Tool | How AI helps | Best for | Less suited when |
|---|---|---|---|
| Dubb Agent | Builds the full template from a typed or spoken request, uses a captured example and your logo, and saves it to your Dubb account. | Teams already sending video emails, campaigns and automations from Dubb. | You send everything from a separate email platform and want templates to live there. |
| Stripo | Generates a designed template from a prompt, editable in a drag-and-drop editor, with export to 90+ email platforms. | Marketers who design in one place and send from another platform. | You want the template, the video and the sending in one tool. |
| Mailchimp | Generates content sections from a link or text inside its email builder, one section at a time, on paid plans. | Existing Mailchimp users building newsletters. | You want a complete template from one request. |
| Beefree | A drag-and-drop builder with an AI Assistant for suggestions and alternative phrasing. | Designers who want precise control over every block. | You want the AI to design the layout, not only help with the words. |
Common Mistakes With AI Email Templates
Skipping the test send. A template that looks right in the editor can break in an inbox. Send one to yourself on desktop and on a phone.
Leaving placeholder links. AI drafts often include sample buttons. Click every one before you save.
No footer. Missing postal address or unsubscribe link turns a nice design into a compliance problem.
All image, no text. If the images do not load, the reader sees nothing. Keep the message in real text.
Copying instead of being inspired. Use the layout, never another brand's logo, photos or words.
Copy that does not sound like you. The agent writes a solid first draft. Add the one line only you would say.
Proof: Why This Actually Works
Based on anonymized patterns from Dubb users creating templates through the agent, mostly real estate agents, coaches and small sales teams, observed since Dubb Studio and Dubb Agent were connected, two early patterns stand out.
The first is that people who never built a custom template now have several. The editor, not the idea, was what held them back, and removing it means seasonal emails and newsletters actually get sent.
The second is that starting from an example produces better first drafts. Users who capture a design they like and say what to keep get a usable template sooner than users who describe a design from scratch.
Frequently Asked Questions
Can AI create an email template for me?
Yes. You describe the email's purpose, your brand and the style you want, and an AI email builder generates a complete layout with copy, images and buttons. In Dubb, the agent also uploads the finished template to your Dubb account. Review it and send yourself a test before using it.
How do I make an email template from an example I like?
Capture the example with a screenshot tool such as the Dubb Capture browser extension, paste it into the agent and ask it to make the design your own with your logo and colors. Borrow the layout, not the other brand's logo, photos or wording.
Can I create an email template with my voice?
Yes. With Dubb Agent you can speak the request instead of typing it, for example asking it to make a New Year template from an example and upload it to your Dubb account. The agent builds the template from what you say.
What does a marketing email legally need to include?
In the United States, CAN-SPAM requires honest sender information, a subject line that matches the content, identification as an advertisement when the email is promotional, a valid physical postal address and a clear way to opt out, honored within 10 business days. Other countries have their own rules, so check where your recipients live.
How many email templates can AI make at once?
As many as you need. An agent can produce hundreds or thousands of variations, such as one per industry, pipeline stage or language, far faster than a person could. Approve one master template first and spot-check every batch before sending.
How do I use an AI email template in Dubb?
Once the agent uploads it, the template appears in your Dubb account with your other templates. You can use it for one-to-one video emails, email campaigns and automations, and you can still edit it by hand if you want to change a detail.
Spend Your Time on the Message, Not the Layout
Templates used to cost hours of dragging, dropping and fixing. Now you can create email templates with AI by describing what you want, showing an example and adding your logo, and the agent builds it and puts it in your Dubb account in seconds. Your time goes where it matters: the message, the video and the people you are sending it to.
Try the experiment this week. Pick a template you admire, capture it, and ask the agent to make it your own. If you want more ready-made agent workflows, browse our AI skills library, and if you are planning templates at scale, reach out and we will help you map it.
