Tony Alessandra PhD


Dr. Tony Alessandra earned a Ph.D. in marketing from Georgia State University. Tony is the Founder of Assessments 24×7, a company that offers a variety of online assessments, including the widely used DISC profile. He is also a prolific author with 41 books translated into over 50 foreign language editions and is featured in over 100 audio/video programs and films. Dr. Alessandra was inducted into the:

•National Speakers Association “Speakers Hall of Fame” in 1985

•Legends of the Speaking Profession in 2009

•Speakers.com Top 5 Sales/ Marketing/ Customer Service Speakers 5 times

•Inaugural class of the Top Sales World Sales Hall of Fame in 2010

•Top 50 Sales & Marketing Influencers in 2012

•#1 World’s Top Communication Guru in 2012

The Platinum Rule - The Platinum Rule - Adjust Your Selling Style

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The Platinum Rule – Adjust Your Selling Style

Most of us have heard about the Golden Rule. Essentially, the Golden Rule states that you should do to others what you would have them do to you. While that rule is applicable in a whole host of areas, one-on-one communications are all about the Platinum Rule. The Platinum Rule is a basic, yet fundamentally […]

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