{"id":9803,"date":"2021-06-16T08:11:14","date_gmt":"2021-06-16T15:11:14","guid":{"rendered":"https:\/\/dubb.com\/blog\/?p=9803"},"modified":"2025-03-04T09:51:30","modified_gmt":"2025-03-04T16:51:30","slug":"podcast-what-investors-actually-care-about-with-robert-harary","status":"publish","type":"post","link":"https:\/\/dubb.com\/blog\/podcast-what-investors-actually-care-about-with-robert-harary\/","title":{"rendered":"Podcast: What Investors Actually Care About with Robert Harary"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1310.4px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p><span data-contrast=\"auto\">Whether you just started a startup or are looking to scale your business, you may be thinking about taking on external capital. It is a difficult decision, but if you decide to seek funding, you want to do so in a way that saves time and maximizes your odds of success. In this episode of\u00a0<\/span><a href=\"https:\/\/www.youtube.com\/channel\/UC4jR9dqWWiJ7gX97TyWOGtg\/videos\"><i><span data-contrast=\"auto\">Connection Loop<\/span><\/i><\/a><span data-contrast=\"auto\">, <\/span><span data-contrast=\"auto\"><a href=\"http:\/\/dubb.com\">Dubb<\/a> founder <a href=\"https:\/\/www.linkedin.com\/in\/rubendua\/\">Ruben Dua<\/a><\/span><span data-contrast=\"auto\">\u00a0sat down with <a href=\"https:\/\/www.linkedin.com\/in\/robertharary\/\">Robert Harary<\/a> to discuss what investors actually care about. Some insights you will hear in this episode include:<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\u25cf\" data-font=\"\" data-listid=\"1\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">One of the most important things when creating an investor pitch deck is to identify your audience. This may seem intuitive; however, it can be more complex than you think. For instance, you can create an investor pitch deck for a demo day or for a certain group of prominent angel investors. While you are pitching essentially the same thing, you\u2019ll want to tailor your pitch deck to that specific audience. Doing this will make your pitch much more effective.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:720,&quot;335559740&quot;:276,&quot;335559991&quot;:360}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\u25cf\" data-font=\"\" data-listid=\"1\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"auto\">Keep in mind that few (if any) investors are making their final decision based on your deck alone. In other words, while you will want your deck to be professional and tailored to your audience, recognize that those investors are going to be looking at the entire package. Essentially, this means that your investor deck should be your guide as you are communicating with your potential investors. It can be a first impression that can make it much easier to persuade those investors.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:720,&quot;335559740&quot;:276,&quot;335559991&quot;:360}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\u25cf\" data-font=\"\" data-listid=\"1\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">It\u2019s important to recognize that your investors are all busy people. When they are reviewing your slide deck, they are probably multitasking. They may be doing work or even reviewing one of your competitors\u2019 slide decks. Because of this, <a href=\"https:\/\/www.linkedin.com\/in\/robertharary\/\">Robert<\/a> suggests that you write 12 to 15 sentences on your business and then use them as the titles for all of your slides. Making it simple and easy for your prospective investors will be much appreciated.\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:720,&quot;335559740&quot;:276,&quot;335559991&quot;:360}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\u25cf\" data-font=\"\" data-listid=\"1\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"auto\">One great strategy is to preempt your potential investors. What does this mean? Essentially, you want to think about the questions that your potential investors will ask in pitch meetings. Step into their shoes and think about areas where you will be challenged. By thinking about this before your meeting, you can create a more compelling pitch.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:720,&quot;335559740&quot;:276,&quot;335559991&quot;:360}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\u25cf\" data-font=\"\" data-listid=\"1\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"auto\">When you are pitching investors, remember that you are talking to individuals that do not know your business as well as you. Basically, you need to make sure that you aren\u2019t using language or assumptions that may be totally foreign to your investors. Don\u2019t hesitate to take things slowly. Make sure that you are clear when communicating with your investors.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559685&quot;:720,&quot;335559740&quot;:276,&quot;335559991&quot;:360}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">This is a great conversation for anyone that is looking to raise money for their startup. Whether you are pursuing your angel check or are looking for a better way to fundraise, <a href=\"https:\/\/www.linkedin.com\/in\/robertharary\/\">Robert<\/a> has some outstanding insights for you. Be prepared to take some notes!<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\"><a href=\"https:\/\/www.linkedin.com\/in\/robertharary\/\">Robert Harary<\/a> is an entrepreneur and venture capitalist. He is an investment associate at <a href=\"https:\/\/www.linkedin.com\/company\/evolutionadvisorsllc\/about\/\">Evolution VC Partners<\/a>, which invests in revolutionary culture technology companies that both define our culture today and establish the foundation for where our culture is going tomorrow. Along with this work at <a href=\"https:\/\/www.linkedin.com\/company\/evolutionadvisorsllc\/about\/\">Evolution VC Partners<\/a>, <a href=\"https:\/\/www.linkedin.com\/in\/robertharary\/\">Robert<\/a> is a partner at\u00a0<a href=\"https:\/\/www.linkedin.com\/company\/decko-designs\/\">Decko\u00a0Designs<\/a>, where he works with accelerators and founders that are raising capital to create world-class investor experiences and pitch decks. Before all of that, <a href=\"https:\/\/www.linkedin.com\/in\/robertharary\/\">Robert<\/a> was the CEO of\u00a0<a href=\"https:\/\/www.linkedin.com\/company\/onehtechnologies\/about\/\">OneH\u00a0Technologies Corp<\/a>.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Want to learn more from <a href=\"https:\/\/www.linkedin.com\/in\/robertharary\/\">Robert<\/a> about what investors actually care about?<\/span><\/p>\n<p>The story continues at <a href=\"http:\/\/dubb.com\">dubb.com<\/a>.<\/p>\n<p>Watch the full Livestream episode here:<\/p>\n<div class=\"DK2WGA7X3rKos2v1AABBD _20x9t-BL2SDh7lOGEew66E\" data-block=\"true\" data-editor=\"cs51g\" data-offset-key=\"6rq5e-0-0\">\n<div class=\"DK2WGA7X3rKos2v1AABBD _20x9t-BL2SDh7lOGEew66E\" data-block=\"true\" data-editor=\"4avgf\" data-offset-key=\"75hpb-0-0\">\n<div>\n<p><iframe src=\"https:\/\/www.youtube.com\/embed\/Mtkizv6Gdcc?rel=0&amp;showinfo=0\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\"><\/span><\/iframe><\/p>\n<p>Listen to the full podcast here:<\/p>\n<p><iframe src=\"https:\/\/anchor.fm\/connection-loop-dubb\/embed\/episodes\/What-Investors-Actually-Care-About-with-Robert-Harary-e12spp0\" width=\"400px\" height=\"102px\" frameborder=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p>Listen to this podcast on the platform of your choice <a href=\"https:\/\/anchor.fm\/connection-loop-dubb\/episodes\/What-Investors-Actually-Care-About-with-Robert-Harary-e12spp0\">here<\/a>.<\/p>\n<p>Learn more about Dubb at <a href=\"https:\/\/dubb.com\/register\">dubb.com<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":9804,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[128,237,1317,334],"tags":[369,309,182,238,336,4,1423,1422,468,335,70,183,136],"class_list":["post-9803","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advice","category-business-growth","category-entrepreneurship","category-interviews","tag-best-practices","tag-blog","tag-business-advice","tag-business-growth","tag-connection-loop","tag-dubb","tag-investing","tag-investment","tag-investors","tag-podcast","tag-sales","tag-startup-advice","tag-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Podcast: What Investors Actually Care About with Robert Harary - Dubb Blog<\/title>\n<meta name=\"description\" content=\"The World&#039;s First and Only Sales-Focused Video Communication Platform - Close with Video\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dubb.com\/blog\/podcast-what-investors-actually-care-about-with-robert-harary\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Podcast: What Investors Actually Care About with Robert Harary - Dubb Blog\" \/>\n<meta property=\"og:description\" content=\"The World&#039;s First and Only Sales-Focused Video Communication Platform - Close with Video\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dubb.com\/blog\/podcast-what-investors-actually-care-about-with-robert-harary\/\" \/>\n<meta property=\"og:site_name\" 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