{"id":10405,"date":"2022-03-12T13:52:01","date_gmt":"2022-03-12T20:52:01","guid":{"rendered":"https:\/\/dubb.com\/blog\/?p=10405"},"modified":"2022-06-23T13:53:48","modified_gmt":"2022-06-23T20:53:48","slug":"top-16-things-a-business-should-never-do","status":"publish","type":"post","link":"https:\/\/dubb.com\/blog\/top-16-things-a-business-should-never-do\/","title":{"rendered":"Top 16 Things a Business Should Never Do &#8211; Venture Summit West"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1310.4px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p>Here\u2019s the transcript<\/p>\n<blockquote>\n<p>Falling in love with your own ideas. Don&#8217;t be too greedy. They buy into<br \/>\nthemselves too much, putting too much time into them before you seek feedback. They don&#8217;t<br \/>\nknow how to talk about the product.<br \/>\nYou have a great product and you have a great team, and you don&#8217;t<br \/>\nknow how to distill it. Lack of sort of deep synergy<br \/>\nbetween the product and the market. You developed the product, but you&#8217;re not developing the<br \/>\nbrand narrative. Spending money on Facebook ads, Instagram ads.<br \/>\nIt feels like you can target very well nowadays. But I would be careful<br \/>\nto make sure that the users that you&#8217;re acquiring are actually sticking on and<br \/>\nusing your product is being very quality users down the road.<br \/>\nDon&#8217;t be too greedy. Absolutely. Okay. You can be aggressive.<br \/>\nYou can go for it, but don&#8217;t be too greedy. I&#8217;m going to<br \/>\nget 100% of the market share. That&#8217;s totally BS.<br \/>\nWhat&#8217;s up, guys? This is the Venture Summit West in Silicon Valley,<br \/>\nCalifornia.<br \/>\nAnd the whole theme for this conference is where innovation meets<br \/>\ncapital. So we got entrepreneurs and we got dreams. We have venture<br \/>\ncapitalists and we have money. And these two things are coming together<br \/>\nto make dreams come true and to change our lives. So let&#8217;s go<br \/>\ncheck out the event. There&#8217;s a lot of great pitches. There&#8217;s a lot of great<br \/>\ninvestors to see what&#8217;s going on. She&#8217;s turned down by too many investors<br \/>\nor whatever, and you just give up.<br \/>\nI see that a lot. Not being focused on your customers,<br \/>\nyour clients. Somebody says something and you follow up and do<br \/>\na little better details like, hey, that just wasn&#8217;t true. A deal killer.<br \/>\nDon&#8217;t spend money, don&#8217;t extend too bad. Are you able to<br \/>\nmanage client interactions in a way that provides you feedback to<br \/>\nimprove your product? Nowadays, it&#8217;s very common<br \/>\nto find growth in places that are false positives and<br \/>\nare not really looking for as little<br \/>\nas $50,000 to raise. And I&#8217;ve seen as high as<br \/>\n$20 million. So there&#8217;s a lot of different people that are looking for a lot<br \/>\nof different types of capital, of partnerships. So one of my key<br \/>\ntakeaways here at the conference is keep your slides simple.<br \/>\nI&#8217;ve seen some of the most complex slides. 20 startups in<br \/>\na room with some investors. There&#8217;s investors sprinkled in the crowd, and then<br \/>\nthese startups are just pitching. They have three minutes per pitch. I am all<br \/>\nabout helping businesses communicate with video.<br \/>\nCombine the areas of discovery, sales and marketing<br \/>\nand screen sharing,<br \/>\nnot aligning the capital needs of the business with<br \/>\nthe reality of what the market can take. The key to growth is the tightest<br \/>\npossible feedback loop. You can try anything, you can try everything,<br \/>\nbut you&#8217;ve got to get feedback on it as fast as possible. Be honest but<br \/>\ncompetent. Hire the best people you can. Okay?<br \/>\nAnd anything you can do to shorten the cycle between trying something and figuring out<br \/>\nif it helped you or hurt you, and then responding to that feedback to prune<br \/>\nthe ideas that didn&#8217;t help you and drive more effort into the ideas that did<br \/>\nhelp you, that will leave you the tightest possible purchase. Viral. A lot of VCs<br \/>\nhere, a lot of angel investors, a lot of entrepreneurs pitching, and there&#8217;s this man<br \/>\nthat has a blue balloon. We want to understand why. So I did present today,<br \/>\nand there are a lot of presenters. Oftentimes you&#8217;re looking for a presenter that<br \/>\nyou saw, but you can&#8217;t really find them. And so this is like a<br \/>\nhoming beacon if you want to find me the guy.<br \/>\nWhat are some indicators that we can focus on as entrepreneurs?<br \/>\nFour week retention, 30 day retention,<br \/>\nengagement. If there&#8217;s kind of like the Holy grail of trying<br \/>\nto sell them something, try to start testing that early<br \/>\non as opposed to later. You can throw a fortune acquiring customers who<br \/>\ntry your product, bounce off of it and go away, and you&#8217;ve just set that<br \/>\nmoney on fire. The key is making sure that what you have is going to<br \/>\nwork. The secret success is to be persistent in the long run.<br \/>\nI think great people who are highly committed working on a mission with<br \/>\nsome passion can do just fantastic things. So you met someone that<br \/>\nyou&#8217;re sort of a fan of? I am. Well, I met an investor<br \/>\nwho is on this podcast called The Pitch. The Pitch<br \/>\nis a podcast by Gimlit Media. Basically, it&#8217;s kind of like shark tangy investors<br \/>\non that podcast. And I didn&#8217;t know she was at this conference. She gave some<br \/>\ngreat insights. There&#8217;s very little discipline around the burn.<br \/>\nThat&#8217;s one of the biggest issues. They are not spending their money on<br \/>\nthe branding piece. I believe they&#8217;re wasting a lot<br \/>\nof their runway on stupid decisions<br \/>\nthat are rushed into there should be a better process of decision making.<br \/>\nOne piece of advice you can give entrepreneurs, and he says, don&#8217;t come to events<br \/>\nlike this. I mean, I just got done sitting through the I just sat through<br \/>\ntwo rounds of the seed stage. There was 20 companies in each round. I got<br \/>\nthree minutes. I couldn&#8217;t come close to enough information to<br \/>\ninvest that he said you couldn&#8217;t waste a lot of money networking and going<br \/>\nto these conferences and just having your backpack and sitting down and watch people<br \/>\nspeak. But should you really be heads down building your product?<br \/>\nShould you be out there selling? So, of course, you take that with a grain<br \/>\nof salt. But it&#8217;s true, there are a lot of places<br \/>\nto waste your money. And I think that if you can really focus on networking,<br \/>\nbuilding your product and making your customers happy, I think that&#8217;s the best bet.<br \/>\nAll right, that&#8217;s it. That&#8217;s it. We&#8217;re out here. There you go. It&#8217;s another conference,<br \/>\nanother day, another conference. Another day, another conference.<\/p>\n<\/blockquote>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":21,"featured_media":10406,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[128,237,129],"tags":[392,182,404,1478],"class_list":["post-10405","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advice","category-business-growth","category-tips","tag-best-business-strategy","tag-business-advice","tag-business-coaching","tag-business-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Top 16 Things a Business Should Never Do - Venture Summit West - Dubb Blog<\/title>\n<meta name=\"description\" content=\"We interviewed the top investors in silicon valley and they gave us advice on growing a business at the YoungStartup conference in San Francisco, California.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dubb.com\/blog\/top-16-things-a-business-should-never-do\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Top 16 Things a Business Should Never Do - Venture Summit West - Dubb Blog\" \/>\n<meta property=\"og:description\" content=\"We interviewed the top investors in silicon valley and they gave us advice on growing a business at the YoungStartup conference in San Francisco, California.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dubb.com\/blog\/top-16-things-a-business-should-never-do\/\" \/>\n<meta property=\"og:site_name\" content=\"Dubb Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/dubbapp\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/rubendua\" \/>\n<meta property=\"article:published_time\" content=\"2022-03-12T20:52:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-06-23T20:53:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/dubb.com\/blog\/wp-content\/uploads\/SKFAskDKI-HD.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Param\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@dubbapp\" \/>\n<meta name=\"twitter:site\" content=\"@dubbapp\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Param\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/dubb.com\/blog\/top-16-things-a-business-should-never-do\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/dubb.com\/blog\/top-16-things-a-business-should-never-do\/\"},\"author\":{\"name\":\"Param\",\"@id\":\"https:\/\/dubb.com\/blog\/#\/schema\/person\/66bca403cfb11a02cc76cff4a4d88f9c\"},\"headline\":\"Top 16 Things a Business Should Never Do &#8211; 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