Salespeople have a reputation for being aggressive. While it\u2019s not necessarily a bad thing to have the drive to get things done, it\u2019s the lack of empathy that makes it a harmful tactic.<\/span><\/p>\n So what\u2019s the more effective approach? We asked Jeffrey Gitomer.<\/span><\/p>\n Jeffrey is The King of Sales. He has written over 17 books and is a two-time New York Times bestselling author, most notably known for The Little Red Book of Selling and The Sales Bible. He is also the CEO and founder of Buy Gitomer, his own sales coaching and training business.<\/span><\/p>\n If there\u2019s anyone who knows the levels to becoming a sales master, it\u2019s Jeffrey.<\/span><\/p>\n In this episode of Dubb\u2019s podcast Connection Loop, you\u2019ll hear from Dubb founder and CEO, Ruben Dua and Jeffrey about all things sales. Give it a listen and find out how you can improve your sales strategy to be more customer-centric.<\/span><\/p>\n Listen to more episodes here (dubb.com\/cl-podcast<\/a>).<\/p>\n The story continues on dubb.com<\/a>.<\/p>\n Watch the full Livestream episode here:<\/p>\n