Whenever we are trying to sell a product or service to another person, we need to ensure that we are stepping into their shoes. Empathy is a key attribute in becoming a better sales professional. Ultimately, we aren’t just trying to solve problems that our prospects recognize that we have. We want to show them that our product or service can solve a major need in their lives.  

Sounds great, right? Yet showing that need can be easier said than done. It takes time to develop this skill and leverage it when you are interacting with all types of prospects.  

So what can you do? 

In this episode of Connection Loop, Dubb founder Ruben Dua and David Walter sit down and discuss how you can show prospects what they truly need. Among his many accolades, David is the number one bestselling author of Million Dollar Rebuttal: Cold Calling is NOT a Numbers Game. David is an extremely knowledgeable voice in the world of sales, so he has some insights and advice that can help you hit your sales goals. Whether you are struggling to exceed your sales quota or are looking for a better way to communicate with your prospects, you’ll get a lot from this episode. Enjoy! 

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Connection Loop

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Connection Loop is a podcast hosted by Dubb Founder, Ruben Dua. The show focuses on the stories of leaders, innovators, and friends — all in a conversational format. This show is brought to you by dubb.com.