One of the best things about the Internet is that you can create compelling content that spans the entire planet. No matter your skills or background, there are plenty of tools out there that can help you create high-quality marketing videos. Better yet, those videos can help you grow your personal brand, connect with members of your audience, and even attract clients.
To explore how to attract clients through video (particularly on LinkedIn), we were pleased to speak with Vanessa Holding. Vanessa runs a video production agency called Arc + Crown Media. For the past five years, she has helped her corporate clients with their marketing, internal communications, and eLearning video content. She is also a well-respected LinkedIn video coach.
Dubb founder Ruben Dua sat down with Vanessa to dig into how we can attract clients through the power of video. Topics discussed during this episode include Vanessa’s origin story, why companies are now looking to create content in more cost-effective ways, how you can feel authentic when you’re appearing on video, the process Vanessa uses for her video marketing work, best practices that Vanessa uses to attract clients on LinkedIn, and why you should think about recording four different videos in one day (with different outfits). It’s an insightful discussion that can help everyone from solo entrepreneurs to marketers at large companies.
Want to learn more from Vanessa about how to attract clients with DIY videos on LinkedIn?
Connection Loop is a podcast hosted by Dubb Founder, Ruben Dua. The show focuses on the stories of leaders, innovators, and friends — all in a conversational format. This show is brought to you by dubb.com.