Are you a Salesforce user looking to create, host and  send video emails from Salesforce? Advancements in technology are allowing video to quickly become one of the most powerful tools in any marketers’ or salespersons’ arsenal. The use of video in marketing and sales has been shown to dramatically increase engagement, conversions, and retention.

Until recently it was difficult to send video through Salesforce, and it could only be done using a link or through their template builder. However, with Dubb you can easily attach videos with animated previews and send video emails from Salesforce.

Dubb is a video platform that integrates directly with Salesforce. With the Dubb-Salesforce integration, you can record, attach and send video emails from Salesforce.send video from Salesforce

Dubb also provides hosting to meet all of your Salesforce video hosting needs. With the integration, you can select existing videos from your Dubb Video Library or upload videos from your mobile device or computer and attach them to Salesforce direct emails or templates, all without ever leaving Salesforce.

One of Salesforce’s most powerful features is the data reporting. Salesforce does such a good job tracking and organizing data for its users. The Dubb-Salesforce integration does the same for your videos. When you send video emails from Salesforce, they are tracked down to the smallest details.
You will be able to see if the recipient opened the email with the video, if they clicked the video link, what percentage of the video they watched, the number of times they watched it, and if they clicked any Call-to-actions or additional links you may have provided in the video.
The best part of the tracking is that all the data is located inside of Salesforce. When you view a contacts activity you will see all the video engagement details right inside the activity feed.

Having this information will help you determine what your most valuable assets are. You will be able to better understand your customer journey, what types of videos have the highest engagement, and what videos are driving conversions.
Salesforce and using video for sales and marketing are each powerful tools in their own right. But when you put the two together, you have a combination that is hard to beat. If you are not incorporating video into your Salesforce activities, what are you waiting for?