Dubb Coaching Call for a Video Marketer

Speaker 0:

All right, guys, we are live. What’s up? Everyone? We have Sebastian

Speaker 0:

and Sebastian. We’re psyched to talk to you. Sebastian is a podcaster. So he has a connection to us because we’re in the plot guest world to we’ve got at the Dove podcast called Connection Luke. Shameless plug. Anyway, today we’re here to help Sebastian. So, Sebastian, what’s going on? How can we help you? What? Your painful. It’s one of your goals.

Speaker 2:

Awesome. Well, first off, I love the initiative here or where you guys are doing so great stuff. First time. First time I’m actually doing me like this way. Someone doing the recordings. So there’s a good way to utilize and, like always like seeing you away. Stop getting getting new customers. I’m falling for that.

Speaker 2:

Well, it’s true many things that I want to use beauty of. First of all, I believe in the power of video email and it said a different way off. Connecting with it sze different way of giving a human way off, connecting with people such a sight. So that’s where my interest Issing finding the best beauty of black from to use not just for what I’m doing with my podcast, but also with the company and representing now and half, which we work with. Ah, fashion brands. Andi in that industry is a little bit different. Some I’m getting the process of testing to see the reactions in, and then to see where it’s video. Emma will suit the industry that are means like chain and specifically with fashion brands.

Speaker 2:

So that’s mainly were Matt. And the main idea is basically attributed to get a better conversion on the response rate. More on anything, and you give customers a more human way to get to know me Such a sight.

Speaker 0:

God, that makes sense.

Speaker 0:

There is. You want to take that? That’s exciting. So think

Speaker 1:

e commerce side of things. Or is it larger producers? What would you say is, what does that look like? Who, exactly is the audience were reaching out to?

Speaker 2:

It’s into end. So it’s a black from Ithaca, lower at the flat front where we were. Basically, you get to you, Kal integrate, depending which e commerce. They’re using you to integrate it in our platform.

Speaker 2:

You also get the three pl sites that terms of logistics. That’s also there. You got your tracking experience or it’s an interim solution. So to say that we’re giving our customers, yeah, and therefore therefore, when when you were getting enough with our greatest, it could be any fashion Brent that you can think off. Okay, we’re trying to that the market, I said in a way that we’re one of makes with my chain and that black from, like our one accessible to old fashioned rats. So that’s that’s basically it. So in video email, I thinkit’s a nicer way Thio be able to reach out

Speaker 2:

to people.

Speaker 2:

Of course, I have the lot of questions specific questions because I’m already familiar with with your email Enough. I’m trying to fix it. What’s out there,

Speaker 2:

of course, being absolutely after front in that regard terms.

Speaker 1:

Yeah, so we’ll get to your questions. Absolutely.

Speaker 1:

Just just want to make sure I understood the audience. They’re So it sounds like you might be kind of across the board then, like in terms of all fashion brands, So it’s not necessarily one specific size. What about audience like the their job description job title? You know that person because typically, you know Tibet have the best conversion rates with e mails. That’s really what it’s all about is speaking to a specific audience. And if you know across, it makes it a little bit harder to toe. Make that language more specific and more compelling. But when we know exactly we’re talking to back, back and really helps that that’s why I just wanted to make sure or ask if you have that that audience really narrow

Speaker 2:

down,

Speaker 2:

absolutely not telling our Tremaine. And it’ll be the manager’s characters. It depends because that’s the most interesting part when you get you. Now that the fact that in fashion on the structures the structure for when it comes to operation logistics and supply chain, it’s all over the place. So there’s no one size fits all in the structure. So

Speaker 2:

in general, like of course, breaking through the noise,

Speaker 2:

it’s ah, you wanna you wanna make sure that you’re using something different, so yeah, yes, So I think I think of decision makers always up there, so in the character and operations manager or a manager will be one of the main stakeholders. Usually, another doesn’t mean is the first entry point. It could be a lead. It could be an assist. Stint on There’s many entry points is what’s that first? So to say, First level first years stakeholder.

Speaker 1:

Okay. All right. All right. Cool. So So let’s go ahead and dive right in. What? What email systems are usually using, like a Gmail or an outlook or a C R M. What does this look like when you’re sending these videos? Are these e mails out?

Speaker 2:

Have a look. Half smoked

Speaker 1:

looking husband. Okay, great. Great. So, have you kind of had a